The Objective:
A new alt-country band needed to create a logo and identity package to support a debut album and tour schedule.
The Challenge:
The client needed a logo to fit his band's style and personality. As a new band, there was limited material available for creative inspiration.
Client Bio:
A well established local musician who was ready to take his musical career to the next level with a new project.
Creating an Identity:
As a touring act, the band needed an identity that would work on a variety of media and merchandise.
The Outcome:
We wanted to make something that would speak to the audience and properly represent the product. The logo design has been very successful. Since it's debut in 2012 there have been minimal revisions. The band has been nominated for numerous Rocky Mountain Country Music awards, gotten great publicity through radio and online media, and gone on to release four albums.