The Objective:
Create a logo for an upstart house painting company.
The Challenge:
The client had a concept in mind that would use a paint spray gun to make the "R" in AR Painting. He had put together a very rough mock up, but needed something professional and vendor-ready.
Client Bio:
A small business start-up. A successful contractor looking to start a new venture.
What We Did Along The Way:
The original mock up contained a photograph of a spray gun, so the first objective was to make an icon or illustrated version of the spray gun. Once that was done, it was just a matter of incorporating it into the "R", or the logo in general.
The Outcome:
A timeless, functional logo in a vertical or horizontal lockup that clearly illustrates the core business. The client was delivered a full logo package and was ready to print branded t-shirts and vehicle graphics.
